库润数据2006年在上海成立，是市场研究行业领军企业。总部设立于上海，在北京、广州、常州等地设立了分公司。2017年，加入Toluna集团，拓展了公司的全球服务版图，业务覆盖至全球91个国家地区。
秉持着成为“一站式调研解决方案专家”的目标，库润积累了以中国1700万+为核心、全球4700万+的精准在线样本库。建立了以一调网、给力赚、投吧为代表的在线调研工具矩阵，形成以数据采集为基础、数据洞察为核心、技术为驱动的多维消费者洞察新潮流。累计服务商业调研项目8万＋；整合调研产业供应链70+家，为品牌提供全案调支撑。
库润通过消费者洞察、用户体验管理咨询、品牌及产品研究，帮助品牌实现创新与增长。服务客户类型涵盖快消、游戏、互联网、食品饮料、美妆日化等多方面，服务过与宝洁、字节、海信、珀莱雅、伊利等全球头部品牌。
Company Introduction of KuRunData
Founded in Shanghai in 2006, KuRunData is a leading player in the market research industry.. Headquartered in Shanghai, KuRunData has established branch offices in Beijing, Guangzhou and Changzhou. In 2017, KuRun joined the Toluna Group, expanding our
Driven by the vision of becoming the "one-stop research solution expert," KuRun has built a precise online sample panel of over 17 million in China and more than 47 million globally. KuRunData has also developed an online survey tool matrix represented by YiDiao, GeLiZhuan, and TouBa, creating a new paradigm of multi-dimensional consumer insights that is data collection–based, insight-focused, and technology-driven. KuRun has served over 80,000 commercial research projects and integrated more than 70 research supply chain partners, offering full-service research support for brands.
Through consumer insights, user experience management consulting, and product research, KuRun helps brands achieve innovation and growth. Its clients span a wide range of industries, including FMCG, gaming, internet, food & beverage, beauty & personal care, and more. KuRun has partnered with global leading brands such as P&G, ByteDance, Hisense, Proya, and Yili.